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GSHC, sacré champion suisse 🏆

GSHC, sacré champion suisse 🏆

Quel moment de chair de poule, quel moment historique pour Genève 🏆 Il y a 20 ans, Chris McSorley est venu frapper à la porte de notre agence pour nous inviter à participer au concours de communication assistant la montée du GSHC dans la Ligue Nationale A.
En tant que Directeur de Création avec mon équipe soudée on a remporté ce concours avec la campagne proposant de célébrer les matchs de hockey comme un événement, une sortie pour tous, bien au delà de l'aspect sportif.

Calvin, Rookie de l’année
Quelque temps après, ayant quitté l'agence, j'ai reçu un coup de fil de Tim Mayer pour créer la mascotte du GSHC et les différentes illustrations pour le merchandising destiné aux enfants.

Experience Matters: Unpacking the Importance of Design Thinking

Experience Matters: Unpacking the Importance of Design Thinking

I just returned from a very insightful meeting with the CEO of a tech company.  The mark it has left runs quite deep – and in no way shall this be a critique of the people that were involved. Rather being a simple statement that I shall resolve in a moment. During the meeting, we selected the company's new brand images together from the recent photoshoot. The CEO then asked for my opinion on the new website that was being developed. As we opened the website, he noticed a few typos and immediately called the people in charge to address the issue.

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Have you ever wondered how it is to be in front of my lens?

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Have you ever wondered how it is to be in front of my lens?

Have you ever wondered how it is to be in front of my lens?

100% of my clients are surprised on how fun and relaxed I keep their headshots session.

99.9% of all of my clients were nervous before their first time in front of the camera. All their worries and unease are gone once we start working together!

POP Strategy + Creative is part of Studio Favorite Sàrl. Award-Winning Creative Director and professional Headshot Portrait Photographer Patric Pop creates solutions and results for your image campaigns (ROI). Based in Genève / Geneva, Patric Pop works with individuals and companies for social branding of CEOs and top executives all over Switzerland. Corporate clients are located in Nyon, Lausanne, Vevey, Fribourg, , Basel, Bern and Zurich. Patric Pop’s long experience as Senior Art Director and Creative Directior in Europe’s best advertising and communication agencies give him the insight to consult on branding and strategic image campaigns. With 10+ years in charge of marketing and communication for a family enterprise, Patric Pop understands the entrepreneurs’ issues. offers the perfect symbiosis of all his knowledge on the agency side and his entrepreneurial spirit to understand all problems and identify solutions to guarantee success.

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